This program equips students to apply the principles of design to a wide range of communication challenges across various forms and types of media. Students develop an understanding of people in their socio-cultural settings and devise appropriate strategies that lead to communication products, systems, services, and experiences. The program offers students a golden opportunity to pursue professional development in graphics, illustration, sequential art, typography, image processing, motion graphics, and narration.
The key elements of the program place emphasis on originality and conceptual development. Students work with traditional print media as well as contemporary digital forms, gaining the essential skills in today’s market. This program explores various techniques utilized by professionals in telling impactful stories and ideas through production and post-production processes. Students will learn how to build, analyze, and evaluate digital products, services, and tools. The competencies this program strives to develop in students blend technical comprehension with research methodologies to develop a unique conceptual approach to problem-solving.
Minimum CGPA Required:70